Do you gift your partner “rudely”?
It may be an uncomfortable question. But it matters more than most think.
Everyone has ways they prefer to be romanced. You and your partner may share the same Romantic Preference Groupings—or could be wired very differently. But differing preferences doesn’t block romance. Ignorance of your love’s preference can.
One of the four main Romantic Preference Groupings is Little Gifts.
According to research by Virgin Gifts, gifts given the wrong way can be considered “rude,” detrimental to the relationship. Over the next few Romantic Memos, we’ll explore gift-giving, romance, and how to avoid gifting that quietly sabotage connection.
A couple important truths about people who feel most romanced through gifts.

They’re not materialistic. Price or size don’t matter.
- What matters is the message they “hear”.
- The message is simple and important: “You’re in my thoughts even when we’re apart.”

Here’s where you can miss the mark.
When giving your partner gifts, always consider when and where you’re giving, and why. Avoid giving unexpected gifts in a public setting, especially a romantic or personal gift. And don’t make the moment a performance for you.
Why?
Giving gifts publicly or in a “show-off” manner shifts the focus to the giver (you). It becomes about how you look, not how your partner feels. That’s not romantic.
According to Gabrielle Balaban, VP of Partnerships at Virgin Gifts, 37% more women consider the giver “rude” when gifts are given this way. It’s poor etiquette – and poor romance.
If you really want your gift to land with warmth instead of awkwardness, keep the moment personal. Choose private times and places, just for two. This facilitates the quiet message of love and romance.
Your partner feels seen. They think more highly of you. They feel special.
What do you think? Isn’t that the point of romancing your partner?


